# People Data Labs IP Enrich

> People Data Labs IP Enrich is a paid API for AI agents from People Data Labs at mpp.orthogonal.com, paid per call via MPP, $0.09/call, status unknown (last checked 2026-10-12).

Enrich an IP address with associated company, location, and metadata using People Data Labs data.

## Facts

- Endpoint: GET https://mpp.orthogonal.com/peopledatalabs/v5/ip/enrich?utm_source=zero.xyz
- Price: $0.09/call
- Payment: MPP
- Status: unknown
- Last checked: 2026-10-12
- Activations on Zero: 0
- Provider: People Data Labs
- Docs: https://docs.peopledatalabs.com/docs/intro
- Website: https://www.peopledatalabs.com
- Tags: people, company, enrichment, search, data
- Canonical page: https://www.zero.xyz/c/people-data-labs-ip-enrich-32851d26
- Structured record (JSON): https://api.zero.xyz/v1/capabilities/cap_lBBBaXKxYK9gyCYSqlri1

Status and success rate cover calls made through Zero and Zero's own probes. Third-party monitors may report differently.

## How to call it through Zero

Zero handles the 402 payment challenge and records the run. With the Zero CLI installed (`npm i -g @zeroxyz/cli`):

```sh
zero fetch --capability people-data-labs-ip-enrich-32851d26
```

Example prompt: Can you enrich the IP address 192.168.1.100 using People Data Labs to find out what company, location, and organization it's associated with?

## When to prefer this

Use this endpoint when you need to identify the company or organization behind a specific IP address, such as for lead enrichment from web traffic, fraud detection, or B2B visitor identification. Prefer this over generic IP geolocation APIs when company-level B2B data (industry, size, name) is needed in addition to location.

## Known failure modes

- IP address not found in PDL dataset — returns empty or low-confidence result
- Invalid IP address format — returns 400 bad request
- Private or reserved IP ranges (e.g. 10.x.x.x, 192.168.x.x) may return no company data
- Rate limit exceeded — returns 429 too many requests
- Authentication failure — returns 401 unauthorized

## How this service works

Enrich an IP address with associated company, location, and metadata.

## Output

Returns structured data about the IP address including associated company name, industry, size, geographic location (city, region, country), ISP, and other metadata from the People Data Labs dataset.

## More

- Live health (JSON, refreshed every minute): https://www.zero.xyz/c/people-data-labs-ip-enrich-32851d26/health.json
- [Zero catalog index](https://www.zero.xyz/llms.txt)
- [Other services from mpp.orthogonal.com](https://www.zero.xyz/host/mpp.orthogonal.com/llms.txt)